Overcoming Functional Fixedness
Train yourself and your team in overcoming functional fixedness. Functional fixedness is a cognitive bias that limits a person to using an object only in the way it is traditionally used. For example, if someone needs a paperweight, but they only have a hammer, they may not see how the hammer can be used as a paperweight. Functional fixedness is this inability to see a hammer's use as anything other than for pounding nails; the person couldn't think to use the hammer in a way other than in its conventional function. This phenomenon was first described by Gestalt psychologist Karl Duncker in 1935. In a classic experiment, Duncker gave participants a candle, some tacks, and a box of matches and asked them to attach the candle to the wall so that it would burn without dripping wax on the floor. The solution involved using the box as a platform for the candle. However, many participants failed to see this solution because they were fixated on the box's traditional function a...